Daniel's Site

New Balance PoC

November 2023
New Balance 3D product personalization cover
Click on the image for more details

Project Overview

The New Balance Proof of Concept offers an immersive 3D product personalization experience for e-commerce. With real-time rendering, users can dynamically customize the 3D model by selecting from a range of colors, uploading their own images, and adding predetermined or bespoke text in various font styles to personalize multiple components of the product. This cutting-edge solution provides an engaging and interactive way for customers to tailor products to their unique preferences.

🔗 Click the following link to view a live demo.

Objectives

  1. Build a 3D product personalization experience using cutting-edge technologies.
  2. Showcase the capabilities of WebGL and 3D rendering in web applications.
  3. Test the most up-to-date tech stack for building high-performance applications.

Features

  1. Fully Responsive:
    • Adapts seamlessly to all devices, whether in landscape or portrait mode.
  2. WebGL 3D Rendering:
    • Optimized 3D rendering for delivering realistic experiences to the user.
  3. User-Generated Content Support:
    • Real-time 3D model updates when changing colors, adding text, and uploading custom images.
  4. Fullscreen Support:
    • Toggle between normal and fullscreen view seamlessly, either on mobile or desktop devices.
  5. 3D Rotation and Zooming:
    • Easily manipulate the 3D model to rotate or zoom it using a touch device or a mouse.

Technology Stack

  • React
  • TypeScript
  • PostCSS
  • Zustand
  • WebGL

Experience the live website here.